Whataburger SXSW #FryRide November 3, 2020

Every March, over 400,000 individuals from all over the world convene in downtown Austin to attend SXSW. The festival continues to grow every year and has become a showcase for brands to showcase their creativity. With so many brands vying for attention, its easy to get lost in the crowd. To make things even more difficult, SXSW has sponsorships that prevent competing category brands was having any presence at official SXSW events. Unfortunately for Whataburger, McDonald’s has been a Super Sponsor…